So, forever?
Intentionally or not, Senn has created a massive amount of pricing headroom at the high end with the new Orpheus. Your stereotype rich audiophool with $250,000+ in his speaker system isn't ever going to buy a product that costs a few hundred bucks, because it "must" be mass-market crap. Get your system north of $10,000, add fine Corinthian leather and a sprinkle of nano materials and it might be worthy of notice.