wtf? I hope this isn't the big announcement.
Sennheiser to unveil new corporate design at CES 2010
Sennheiser, one of the world’s leading producers of microphones, headphones and wireless transmission systems has evolved its corporate design that is to be unveiled at this year's CES show.
At the International Consumer Electronics Show (CES) the audio specialist will be introducing itself for the first time with a new design.
“The new corporate design brings our profile into focus and is an important step within the framework of the brand strategy. Throughout this process it was important for us to ensureSennheiser ’s three brand values – premium quality, passion and progression – are reflected even more clearly and further enhance the brand,” says Susanne Seidel, President Global Marketing at Sennheiser.
The Hamburg Design Agency Syndicate was responsible for both creative and consultancy work on the project. The reworked corporate design will gradually be implemented across all of Sennheiser’s communication collateral. The Sennheiser in-store retail display programme will be unveiled to a larger international public using numerous modules, including interactive displays, at the CES 2010.
During the Consumer Electronics Show which runs from the 7th to the 10th of January 2010, Sennheiser can be found in the South Hall, Stand No. 21240 of Las Vegas’ exhibition centre.